Case Study: bwtech@UMBC boosts online visibility and user experience with Gatorworks

bwtech@UMBC boosts search visibility and user experience with Gatorworks

bwtech@UMBC, a university-affiliated research park and business incubator, needed a website that better reflected the quality of its facilities to connect with its diverse audience, from researchers to entrepreneurs. They approached the vendor Gatorworks for a modern site with improved search engine optimization and content development services.

Gatorworks implemented a comprehensive solution, crafting new SEO-optimized content and redesigning the site for an improved user experience. This included an intuitive site map, a filterable member archive, and new program pages. The result was a completely customized website that enhanced bwtech@UMBC's ability to rank in search results, improved navigability for visitors, and positioned them to stand out in the digital space.

bwtech@UMBC