Case Study: Chicago Digital saves sanity and boosts profitability with GatherContent

Stop waiting on content Save your sanity and bottom line

Chicago Digital, a web design agency, was struggling with project chaos: content scattered in Word, tasks in Basecamp, unclear project goals, poor documentation for long‑term support, frequent development rework, and cash‑flow problems when clients delayed content. These issues made projects inefficient, lowered morale, and ate into profitability.

They moved to a content‑first workflow using GatherContent—pushing the Content phase before Development and centralizing all page content, mockups, meta info and implementation notes. The result: fewer revisions, clearer team and client accountability, faster signoffs and payments, better long‑term support documentation, and measurable improvements in profitability and team morale.

Chicago Digital

Michael Sallander

President and Co-Founder