Case Study: Greater MSP captures 50+ authentic stories in 2 days with Gather Voices

Greater MSP captures 50+ videos in 2 days with Gather Voices

Greater MSP, a regional organization focused on talent attraction, faced a challenge in capturing authentic community stories from women engineers quickly and at scale. Their previous process was slow and resource-heavy, limiting their ability to showcase the region's diversity and STEM leadership. They turned to the vendor Gather Voices and used their Gather Voices Kiosk product to address this.

Using the Gather Voices Kiosk at the Society of Women Engineers Conference, Greater MSP streamlined story collection by allowing attendees to easily record their stories onsite. This solution enabled the team to review and publish over 50 videos in real time, creating a reusable content library for recruitment and engagement. For Gather Voices, the results included fostering a greater sense of belonging, eliminating technical barriers, and establishing a continuous channel for engagement that strengthened their connection to current and future talent.

Greater MSP