Case Study: SickKids Foundation drives virtual fundraiser engagement and raises over $1.6M with Gather Voices

SickKids Engaged and Activated Fundraisers Virtually Using Gather Voices

The SickKids Foundation faced the challenge of converting its annual GetLoud fundraiser into a virtual event during the COVID-19 pandemic. They needed a safe and simple digital method to engage their supporters, as traditional video production was too expensive, slow, and unsafe. They turned to Gather Voices and its Video Relationship Management (VRM) software to solve this problem.

Using Gather Voices' platform, the team quickly collected over 120 user-generated videos from sponsors and fundraisers. This solution helped them exceed their registration goals and generated over $1.6 million in donations while saving $7,000 in production costs compared to traditional methods.

SickKids Foundation