Case Study: National Alliance for Care at Home captures 48 advocate videos in 2 days with Gather Voices

National Alliance for Care at Home - Customer Case Study

The National Alliance for Care at Home, a leading advocate for home and hospice care, faced the challenge of capturing powerful, authentic video stories from its advocates during its annual high-stakes Hill Day event in Washington D.C. Traditional video production was too slow and resource-heavy for their rapid-response advocacy needs, and staff were already fully occupied with organizing the event. They partnered with Gather Voices and used its Kiosk Services to overcome these obstacles.

Gather Voices deployed an engagement expert with portable kiosk technology to the event, where they captured 48 high-quality, heartfelt video testimonials from advocates in just 48 hours. This created an essential library of content that was used to influence policymakers, build support, and protect vital funding for home-based care programs. By streamlining the video collection process, Gather Voices enabled the Alliance to amplify its most powerful advocacy tool without diverting resources from its core mission.