Case Study: Allergy & Asthma Network triples engagement with Gather Voices

How Allergy & Asthma Network’s Team Tripled Engagement with Weekly User-Generated Video Content

Allergy & Asthma Network, a nonprofit dedicated to patient education and advocacy, faced the challenge of producing video content with a small remote team and a high-cost, event-based production model that limited their ability to share timely health education. They partnered with Gather Voices to utilize its user-generated video platform to overcome these constraints.

Using Gather Voices, the organization implemented a solution that enabled them to collect stories virtually from volunteers and healthcare professionals. This allowed their small team to efficiently review, edit, and post videos weekly across multiple social platforms. Gather Voices helped them achieve a two- to threefold increase in engagement and watch-through rates, significantly advancing their mission to provide accessible health education on a limited budget.

Allergy & Asthma Network