Case Study: West Health shapes the debate on healthcare costs with Gallup research

West Health sheds light on healthcare costs for 70 million Americans with Gallup

West Health, a nonprofit organization focused on lowering healthcare costs for seniors, faced the challenge of becoming a credible thought leader to educate the public and policymakers on the state of American healthcare. To amplify its mission and champion public policy decisions with robust data, West Health partnered with Gallup to utilize its survey capabilities, including the Gallup Panel.

Gallup implemented an extensive data gathering process using nationally representative surveys to provide high-quality insights on healthcare costs. This solution established West Health as a trusted source, generating widespread media coverage and influential reports that revealed the financial burden of healthcare on Americans. The partnership's measurable impact included findings that 70 million Americans fear they cannot afford quality care and that seniors have withdrawn an estimated $22 billion from savings to cover medical expenses.

West Health