Case Study: Finanshels boosts productivity by 35% with Gallabox

Finanshels boosts productivity by 35% with Gallabox

Finanshels, a Dubai-based accounting and tax platform for SMEs, faced a challenge with its Google Ads campaigns. While the ads generated a growing number of leads, the marketing team had no way to attribute which campaign or keyword was responsible. This lack of source data made it impossible to optimize campaigns effectively and resulted in sales being slowed down by low-quality enquiries. They chose Gallabox to solve this manual tracking problem.

Gallabox implemented its UTM tracking and Google Ads lead tracking to capture the source of every enquiry. This data was automatically passed into Finanshels' Zoho CRM via Gallabox's integration. Gallabox's WhatsApp chatbots were also used to automatically qualify leads by asking basic questions before they reached the sales team. This solution provided clear attribution, filtered out junk leads, and gave sales full context. As a result, employee productivity increased by 35% and Finanshels estimates Gallabox contributed to 25% of its overall business growth.

Finanshels