Case Study: Yellow Pages Canada streamlines social content approvals with GAIN

Yellow Pages Canada Streamlines Social Content Approvals for 350+ of Their Clients

Yellow Pages Canada, a digital media and marketing solutions company, needed a more efficient way to manage social media content approvals for more than 350 small business clients across Canada. The team had to coordinate approvals from multiple internal and external stakeholders without relying on constant client calls, meetings, emails, or messy document tracking. To solve this, they turned to GAIN for streamlined social content approval workflows.

With GAIN, Yellow Pages Canada can create social media calendars, gather approvals, and automatically publish content in a transparent, centralized process. The platform eliminated the need for spreadsheets, reduced version-control issues, and removed the risks of copy-paste errors while speeding up approvals. As a result, Yellow Pages Canada now supports 350+ clients with GAIN and creates, schedules, and publishes over 4,100 social posts per month.

Yellow Pages

Tamara Grominsky

Yellow Pages