Case Study: DKC Connect eliminates Excel content calendars and speeds content approvals with GAIN

DKC Connect Eliminates Excel Content Calendars & Works Smarter With GAIN

DKC Connect, the digital arm of top U.S. PR agency DKC, needed a better way to manage social media content approvals. Before using GAIN, the team relied on Excel spreadsheets and email back-and-forth, which made it hard for clients to preview posts accurately and created an error-prone, time-consuming workflow.

With GAIN, DKC Connect now creates social content in one place, shares real-time desktop and mobile post previews, and collects feedback directly in the platform. According to DKC Connect, GAIN cut content approval time by 75% and saves about 40 hours per month, helping the team focus more on analytics, reporting, and client strategy.

DKC

Whitney Little

Vice President