Case Study: Proscia achieves 71% organic search growth with FVM

Proscia boosts organic search impressions by 71% with FVM

Proscia, a startup software company specializing in digital pathology applications and AI, faced the challenge of increasing awareness among potential buyers in a crowded biotech market dominated by global enterprises. They tasked their vendor, FVM, with using web content to help them reach clients who needed their message.

FVM designed and launched an educational webpage that answered basic questions about digital pathology. This solution resulted in a 71% increase in organic search impressions quarter over quarter, adding 25,000 impressions. Most significantly, FVM's work helped skyrocket Proscia's average Google ranking for the key term "digital pathology" from 88.4 to 4.2.

Proscia