Case Study: Ramp energizes employee merch with Fuzzco

Ramp launches a new merch store with Fuzzco for employees in New York and beyond

The customer Ramp, a rapidly growing company, approached vendor Fuzzco with a challenge to improve their employee onboarding and care packages. Their existing program lacked impact, and they wanted high-quality company merchandise that employees would be proud to wear, moving beyond basic logo apparel.

Fuzzco developed a concept for a new line of merchandise inspired by Ramp's New York City origins and built a dedicated online storefront to house it. The solution resulted in a permanent collection that felt distinct from typical corporate gear. The vendor's work led to an overwhelmingly positive employee response; the store's launch was met with cheers in the office, and employees were ecstatic with the new merch.

Ramp

Aaron Robbs

Creative Director, Ramp