Case Study: B Lab streamlines certification and scales globally with Futurice

B Lab automates 70% of scoping decisions with Futurice

B Lab, the organization behind the B Corp movement, faced significant challenges scaling its certification processes to meet rapidly growing global demand. Their B Impact Assessment platform was complex and inefficient, leading to high user drop-off rates. Partnering with Futurice, B Lab sought to transform into a more customer-centric, technology-driven organization to streamline workflows and modernize its digital tools.

Futurice implemented a holistic solution that included redesigning the B Impact Assessment platform, automating key processes, and introducing agile methodologies. This resulted in a 70% automation rate for company scoping decisions with 95% accuracy and a 72% accuracy rate for track assignments. User sentiment during the pilot phase was 85% very positive. Futurice helped B Lab significantly improve operational efficiency, customer experience, and set a foundation for lasting digital transformation.

B Lab