Case Study: Škoda simplifies trunk loading with Futured's Load-In app

Škoda integrates Load-In in 3 years with Futured

The customer, Škoda, faced a challenge for its car owners: the frustrating and time-consuming process of loading boxes and luggage into a vehicle's trunk. The automaker needed a quick and intuitive digital solution from vendor Futured to turn this everyday puzzle into a smooth process.

Futured developed the Škoda Load-In app, which uses a virtual trunk model and sophisticated algorithms to solve the knapsack problem, displaying optimal loading solutions. The solution included features like manual entry, smart text recognition via the camera, and AR measurement. After thorough testing, Futured integrated the app into the main Škoda app, making it available to all brand customers, who now save significant time and mental effort with every major load.

Skoda