Case Study: SCI Ventures builds disruptive credibility and accessible engagement with FutureBrand

SCI Ventures inspires 15 million people with FutureBrand

SCI Ventures, a venture philanthropy fund focused on reversing paralysis, partnered with FutureBrand to create a new visual identity and user-centric website to mark its launch. The challenge was to develop a brand that embodied both the fund's scientific credibility and its disruptive, pragmatic approach to investment.

FutureBrand developed a visual identity centered on the idea of "investing in breaking through paralysis," using interconnected shapes to symbolize the fund's role. They also designed an accessible website with a seamless user experience for investors, medical professionals, and patients. The new brand significantly enhanced SCI Ventures' credibility and appeal among stakeholders, making complex information engaging and fostering greater interest and investment in its mission.

SCI Ventures