Case Study: First Bus delivers smarter, safer travel with Future Platforms

First Bus boosts app engagement to 1.6 million active users per month with Future Platforms

The customer, First Bus, one of the UK's largest bus operators, needed to transform its digital strategy to meet growing demand for seamless mobility and digital-first convenience. They partnered with Future Platforms to shape and deliver a unified mobile solution that would enhance journey planning, ticketing, and real-time travel insights for its passengers.

Future Platforms delivered an intuitive, user-focused app featuring seamless ticketing with mTickets and contactless payments, alongside live travel intelligence. A key innovation was a live bus capacity tracker, developed and deployed in just four weeks during the pandemic. The results were profound, including 1.6 million monthly active users, £120 million in annual revenue via the app, and a 4.6-star rating from over 220,000 reviews, positioning First Bus as a leader in smart public transport.

First Bus