Case Study: Cancer Research UK achieves higher fundraising engagement with Future Platforms

Cancer Research boosts Race for Life fundraising 79% over target with Future Platforms

Future Platforms partnered with Cancer Research UK to modernize its digital fundraising for the Race for Life event. The charity needed a seamless, engaging, and effective digital platform to motivate participants and maximize fundraising potential for the UK's largest women-first fundraising race.

Future Platforms developed a feature-rich mobile app focused on seamless donation integration with JustGiving, motivational gamification, and personalized sharing tools. This solution led to the app exceeding its download target by 79%, achieving over 56,000 downloads, and increasing participant engagement, which resulted in higher fundraising conversions and a streamlined donation experience for Cancer Research UK.

Cancer Research