Case Study: Scenic Hotel Group boosts CRM mobility with Fusion5 and Pivotal

Scenic Hotel Group - Customer Case Study

Scenic Hotel Group, a New Zealand-owned hotel company with 17 properties, was looking for a CRM and Sales Force Automation solution to create a central hub for client information and connect with its property management, website, and loyalty systems. The group wanted to improve sales efficiency, grow occupancy, and increase revenue while supporting a mobile sales team.

Fusion5 and Pivotal were selected to deliver the solution, with Pivotal’s native iPad app a key benefit for mobile access in the field. Fusion5 helped Scenic Hotel Group equip its sales staff with desktop, laptop, and iPad access to client and prospect data, enabling them to present accommodation and conference options more effectively and support stronger customer relationships, with the platform meeting business needs without major customisation.

Scenic Hotel Group

Piers Hutchings

IT Manager