Case Study: Aella Achieves 7% Revenue Growth and Zero Stock-Outs with Fuse Inventory

Hundreds of SKUs 5x year-over-year revenue growth 2 month lead time Multiple distribution channels

Aella, a direct-to-consumer and wholesale brand with hundreds of SKUs and long lead times, was managing inventory planning in Excel and Google Sheets without a central view of sales and inventory. This made demand forecasting rudimentary and left the team struggling to coordinate stock across multiple distribution channels.

Using Fuse Inventory’s platform, Aella gained a central source of truth for sales, forecast, inventory, and procurement, along with automated forecasting and replenishment recommendations. Fuse Inventory helped Aella improve visibility and planning, leading to 7% revenue growth in Q1 and zero stock-outs, while also giving the team confidence to pre-plan a full season and allocate budget more effectively.

Aella

Eunice Cho

Chief Executive Officer and Creative Director