Furia Rubel
73 Case Studies
A Furia Rubel Case Study
Tinicum Township, a municipality in Pennsylvania housing the Philadelphia International Airport, faced a significant challenge when airport expansion plans were developed without its input. These plans threatened to annex township land and displace hundreds of residents. The township hired the public relations firm Furia Rubel for municipal public relations and government relations support to gain a voice in the process.
Furia Rubel implemented a media outreach and government relations campaign, including press conferences and town hall meetings, to bring widespread attention to the township's fight. Their efforts generated over 110 million media impressions and significant media coverage, ultimately securing the township a seat at the table. This resulted in a revised agreement that prevented the displacement of residents and delivered a 1,370% return on investment for the township.