Case Study: Panitch Schwarze boosts brand awareness and leads with Furia Rubel’s legal marketing and PR

Panitch Schwarze boosts website traffic 84.5% with Furia Rubel

Panitch Schwarze, a boutique Philadelphia intellectual property law firm, sought to distinguish itself from international competitors. The firm engaged the legal marketing and public relations agency Furia Rubel to conduct a marketing assessment and execute a strategic plan to enhance its online presence and brand awareness.

Furia Rubel developed a comprehensive marketing plan for Panitch Schwarze that included a complete website overhaul, branding, advertising, public relations, and digital content. The new responsive website was designed to highlight the firm's strengths and generate leads. As a result of this ongoing partnership, the firm's website traffic increased by 84.5%, its eNewsletter achieved a 25.75% average open rate, and it garnered over 4 million impressions from print articles. Furia Rubel continues to serve as the firm's agency of record, providing a steady stream of content and marketing support.

Panitch Schwarze