Case Study: Innocence Project raises $10M online with Funraise

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Preview of the Innocence Project Case Study

Innocence Project raises millions online with Funraise

The Innocence Project, an incarceration exoneration organization, faced significant frustration with its existing fundraising platform's inability to integrate effectively with Salesforce and provide the necessary tools to scale its online revenue. Needing a solution that could handle these technical requirements, they turned to the vendor Funraise for its fundraising platform.

By implementing Funraise’s innovative online fundraising features and seamless Salesforce integration, the Innocence Project achieved remarkable results. Within just 16 months, they raised over $10 million online from more than 70,000 individual donors and secured over $2.2 million in recurring revenue from 8,800+ supporters, with recurring revenue increasing every single month.


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