Case Study: Moxie Jean increases Facebook sales with Funnely

Moxie Jean - Customer Case Study

Moxie Jean, an upscale reseller of like-new kids’ clothes, wanted to increase sales while lowering cost per purchase and promoting a huge catalog of more than 80,000 items more efficiently. Working with Funnely, they needed a way to target the right moms in the U.S. without manually creating ads for every product.

Funnely implemented Facebook dynamic product ads with catalog feed uploads and dynamic retargeting, allowing Moxie Jean to automatically show relevant, in-stock products to users based on what they viewed. The result was a 96% increase in Facebook-generated sales, 58% higher ROI, and a 74% lower cost per purchase, while also reducing wasted ad spend on out-of-stock items.

Moxie Jean

Sharon S.

Head of Ecommerce