FunnelStory
4 Case Studies
A FunnelStory Case Study
Halcyon, a leader in anti-ransomware and cyber resilience, faced the challenge of scaling its customer base by more than double year-on-year while still needing to hit aggressive revenue retention goals. Their customer success team needed to move from a passive to a proactive strategy but was overwhelmed by manual processes and a lack of clear insights into customer health. Partnering with vendor FunnelStory, they implemented its AI-driven platform to automate customer journey insights and predict churn.
FunnelStory’s solution analyzed over 100,000 monthly customer activities to provide accurate health scores and flag at-risk accounts. This allowed Halcyon's team to focus on proactive engagement. The results were significant, including an 80% reduction in busywork, a 200%+ net retention rate, a 66% increase in CS productivity, and the ability to support more than double the customers without a proportional increase in resources.
Cathy Grim
VP of Customer Success