Case Study: Witt-Gruppe prepares online marketing reports 10x faster with Funnel

Witt-Gruppe prepares online marketing reports 10x faster with Funnel

Witt-Gruppe, a leading European fashion and lifestyle retailer, faced a challenge with its highly manual and time-consuming online marketing reporting process. This labor-intensive method, which involved collecting data from numerous partners and compiling it in Excel, was prone to errors and unsustainable as the company grew. Witt-Gruppe adopted Funnel to automate its data collection and streamline reporting.

By implementing Funnel, Witt-Gruppe automated its data collection, which reduced online marketing report preparation time by 90%. This allowed the team to generate reports ten times faster and increase reporting frequency from weekly to daily, enabling quicker campaign adjustments. The solution provided by Funnel also improved transparency, with over 100 stakeholders now regularly receiving reports.

Witt-Gruppe