Case Study: Top Draw achieves real-time visibility and scalable growth with Function Point

A Function Point Case Study

Preview of the Top Draw Case Study

Visibility, Accuracy and Efficiency Help Boost Company’s Growth

Top Draw is an Edmonton-based online marketing and digital strategy agency that grew from 12 to 27 employees and was hampered by a fragmented tech stack—using up to eight different tools—which made data transfer error-prone, reporting slow (assembling project health took 20–30 minutes), and real-time visibility into projects and capacity difficult. This lack of an integrated system limited agility and threatened the company’s ability to scale.

Top Draw implemented Function Point’s all-in-one cloud project management solution, which streamlined time tracking, reporting and project visibility. The agency gained faster, more accurate reporting, clearer resource allocation and increased agility, enabling more frequent project reviews, smoother client management and sustained growth—helping support their expansion and contributing to roughly 30% year-over-year revenue growth.


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