Case Study: LicenceOne improves onboarding and user engagement with Fullview

How LicenceOne improved user engagement and onboarding with Fullview

LicenceOne is an SMB-focused SaaS company that helps SMEs manage software subscriptions, including detecting zombie subscriptions and reducing waste from auto-renewals. As the team grew, it struggled to support users efficiently during onboarding and troubleshooting, relying on live chat, screenshots, and Google Meet screen shares that added friction and caused lost trial users.

To improve this, LicenceOne adopted Fullview’s cobrowsing feature to let support reps guide users directly in-app, replicate bugs, and provide faster, more interactive help without forcing users to leave the product. Fullview helped cut support friction, improved onboarding, and doubled user engagement response rates from 1 in 5 users not clicking through to about 1 in 10, while also reducing time-to-resolution.

LicenceOne

Emilien Poten

CTO and co-founder