Case Study: Auto Dealer boosts sales and repair orders with fullthrottle.ai®

Auto Dealer Increases Sales and Repair Orders Using fullthrottle.ai®

An auto dealer used fullthrottle.ai to overcome the challenge of identifying and connecting with potential customers from its website traffic that other marketing methods could not reach. The dealer needed a better way to target households that were actively engaged and closest to making a purchase or service decision.

The solution involved implementing fullthrottle.ai's platform to generate first-party audiences and execute an omnichannel marketing campaign. Using features like Audience Generation, Digital Display Ads, and SmartMail, the dealer identified 4,340 households and delivered targeted advertising. This strategy resulted in 395 influenced sales and service conversions, generating $576,000 in revenue directly attributed to fullthrottle.ai's technology.