Case Study: Emilia Taneva Boosts Luxury Lifestyle and Orthodontics Media Coverage with Full Scale Media

Emilia Taneva lands 10+ media features and a Dentistry Today column with Full Scale Media

Full Scale Media was hired by social media influencer and orthodontist Emilia Taneva. Her goal was to elevate her profile in luxury lifestyle media while also gaining recognition in dental trade publications. A unique challenge was her discomfort with broadcast interviews due to her accent, requiring the campaign to focus exclusively on print and digital print media.

The solution from Full Scale Media involved targeting regional luxury magazines, entertainment blogs, and tech outlets, leveraging Taneva's high-quality social media imagery. They also secured a platform for her professional expertise. The campaign delivered strong results, with feature coverage in publications like Lioness Magazine, Innovation & Tech Today, and The Hype Magazine. Full Scale Media also successfully landed Taneva an ongoing column in Dentistry Today Magazine.

Emilia Taneva