Case Study: HairBow Center achieves 300% Amazon growth with Fulfil

From Ribbons to Face Masks and Beyond, HairBow Center Celebrates over 7 Years of Growth on Fulfil

HairBow Center, a craft supplies merchant, faced significant operational challenges as they scaled to over 5,000 SKUs across multiple marketplaces. Their reliance on crashing spreadsheets, a failed prior ERP implementation, and weeks-long manual purchasing processes threatened their ability to grow. They turned to the vendor Fulfil for a solution using its Inventory and Purchase Order Management services.

By implementing Fulfil's ERP platform, HairBow Center centralized its inventory and automated its purchasing and warehouse management. This solution delivered remarkable results, including a 300% growth in Amazon sales and a 57% increase in SKUs managed. The vendor Fulfil helped them reduce purchasing time from weeks to mere hours and saved 45 minutes of daily warehouse labor, enabling sustainable growth without increasing operational headcount over their 7+ year partnership.

HairBow Center

Trent Banwart

Chief Executive Officer