Fuel Travel
14 Case Studies
A Fuel Travel Case Study
Fuel Travel was engaged by StateView Hotel, a luxury property in Raleigh, NC, to create a new responsive website. The hotel's previous site was underperforming in key areas, failing to generate sufficient visibility, traffic, and direct bookings. The primary challenge was to significantly improve the user experience to convert more visitors and to increase search visibility to attract new ones.
The solution implemented by Fuel Travel was a 100% responsive website redesign featuring large calls to action, updated photography, and 360-degree virtual tours, all optimized for mobile users. The project also included extensive keyword research and content creation to boost organic search traffic. As a result, Fuel Travel achieved across-the-board increases in website traffic, conversion rate, total bookings, and revenue for StateView Hotel within the first six months post-launch.