Case Study: SASnola achieves 135x email marketing ROI with Fuel Made

SASnola achieves 135x email ROI with Fuel Made

SASnola, a family-owned shoe retailer from New Orleans, faced challenges with limited online visibility, cart abandonment, and customer retention. To address these issues and expand their digital presence, they partnered with the vendor Fuel Made to elevate their email and SMS marketing using the Klaviyo platform.

Fuel Made implemented a comprehensive strategy that included customized welcome flows, personalized cart abandonment support from the store owner, and retention-focused lifecycle marketing. As a result of this work with Fuel Made, SASnola now drives 40% of its total online revenue through Klaviyo, achieving a 135x return on investment from email and a 37x ROI from SMS.

SASnola