Case Study: Trumpet Behavioral Health achieves higher conversions with Fruition's website redesign

Trumpet Behavioral Health boosts conversions 40% with Fruition

Trumpet Behavioral Health, a multi-location provider of Applied Behavior Analysis therapy, partnered with Fruition for a website redesign. Their challenge was an existing site with poor location discoverability, confusing navigation, and low conversion rates for patient inquiries, which hindered their ability to serve families across different geographic markets effectively.

Fruition implemented a patient-first redesign focused on location-based content delivery, simplified navigation, and optimized conversion pathways. This solution resulted in a 40% increase in conversion rate, a 14% increase in session duration, and a 12% reduction in bounce rate, significantly improving the experience for families seeking care.

Trumpet Behavioral Health