Case Study: Tampa Bay Lightning achieves faster, more efficient donation management with FrontStream's ApproveForGood

Tampa Bay Lightning - Customer Case Study

Tampa Bay Lightning’s community relations team faced a growing volume of donation requests but relied on a slow, unfriendly process with limited customer support, which made tracking memorabilia and responding to organizations inefficient. They needed a more advanced solution to handle requests quickly and reliably.

Adopting ApproveForGood gave them inventory tracking, easy-to-edit email templates and a clean, fan-facing request form, and within a few weeks they began seeing positive responses from requestors. The team now spends significantly less time managing requests thanks to pending snapshots and donation history, values the time savings over cost changes, and recommends the system to others.

Tampa Bay Lightning

Kristina Hjertkvist

Community Relations Coordinator