Case Study: MADD Avalon achieves 12x fundraising growth—raising over $18,000 for Strides for Change with FrontStream (Artez)

MADD Avalon - Customer Case Study

MADD Avalon, the Avalon, Newfoundland chapter of Mothers Against Drunk Driving, struggled to grow its annual Strides for Change 5K—raising less than $1,500 for seven years and needing a scalable way to boost fundraising and awareness. Faced with limited time and resources, they turned to FrontStream’s Artez peer-to-peer platform just six weeks before the eighth event.

Using FrontStream’s mobile-optimized fundraising pages, social-sharing tools, and hands-on support, MADD Avalon raised over $18,000—about 12 times their previous best—secured three major sponsors, earned broad media coverage, and saw Facebook “Likes” increase by 500%, with much of the engagement coming from smartphones and tablets.

MADD Avalon