Case Study: ParkVia achieves higher conversions and 10x ROI with Frizbit web push notifications

ParkVia boosts conversion rate by 30% with Frizbit

ParkVia, a provider of airport parking operating across 42 countries, partnered with the vendor Frizbit. Their challenge was to re-engage anonymous website visitors effectively amidst growing privacy regulations and the phasing out of third-party cookies, which had made their traditional retargeting campaigns less effective.

Frizbit implemented multilingual web push notifications, configuring automated flows tailored to ParkVia's customer journey. This privacy-compliant solution delivered a 30% higher conversion rate, a 10x ROI, and a cost per session of just £0.09. Frizbit's approach allowed ParkVia to build a large subscriber base without personal data and engage users across multiple languages and time zones.

ParkVia