Frizbit
20 Case Studies
A Frizbit Case Study
Liquidos.cl, a dominant force in the Chilean liquor market with over 60 stores and 260,000 monthly online visitors, faced the challenge of enhancing its manual approach to recapturing lost sales from cart abandonment. This limited their user reach and failed to fully engage potential customers, so they sought an innovative solution to automate and refine this process. They partnered with Frizbit to implement its tool for this purpose.
Frizbit implemented automated and manual web push notifications alongside a customized cart abandonment email sequence. This solution allowed Liquidos.cl to successfully regain sales with timely, personalized messaging. The results were remarkable, including a 32.5x return on investment and a cost per sale of $1.42. The automated web push notifications achieved a 2.28% conversion rate, while the cart abandonment emails showed an impressive 15.88% conversion rate.