Case Study: Head Chile achieves 20.8x ROI with Frizbit’s hyper-personalized web push and SMS automation

Head Chile achieves 20.8x ROI with Frizbit

Head Chile, a leading luggage retailer in Chile, sought an innovative approach to enhance customer engagement and drive expansion beyond their conventional email and social media efforts. They partnered with Frizbit to implement its cross-channel customer engagement platform, looking for a distinctive solution to improve communication.

Frizbit implemented hyper-personalized journeys using web push and SMS notifications. This solution included a native opt-in for subscribers, manual notifications for promotions, and automated, triggered messages for cart recovery. The results for Head Chile were a 20.8x ROI, a 1.78% increase in sessions at a cost of just $0.01 per session, and high click-through rates, significantly boosting sales and customer retention.

Head Chile