Case Study: Forum Sport achieves 11x ROI with Frizbit's hyper-personalised web push notifications

Forum Sport achieves 11x ROI with Frizbit

Forum Sport, a well-established sports retailer in Spain, faced the challenge of re-engaging users throughout their journey. They lacked the automation and personalisation capabilities needed for dynamic retargeting and long-term engagement with their existing web push provider. To address this, they turned to the vendor Frizbit for its web push notification service.

Frizbit implemented hyper-personalised web push notifications for Forum Sport, configuring both triggered campaigns based on user behaviour and bulk campaigns aligned with the retail calendar. This solution delivered an 11x return on investment and a cost per session of less than €0.10. The campaign also organically added over 55,000 new subscribers, demonstrating the significant impact of Frizbit's platform.

Forum Sport