Case Study: Kouneli boosts digital subscriptions with Frisbii Media

Kouneli and Playboy master the switch to digital subscriptions

Kouneli, the publisher of Playboy Germany, sought to master the switch to digital subscriptions and streamline its data management processes. The company chose to implement the Frisbii Media subscription management platform to support its digital-first strategy and create more operational transparency.

By using Frisbii's platform, Kouneli was able to launch a new, closed website with a modular design and a tiered subscription model. The solution provided insightful reporting and managed complex digital subscriptions. This approach led to a significant 21% growth in paid content subscribers over one year, with Frisbii helping Kouneli successfully transform its subscription business.

Kouneli

Myriam Karsch

Managing Partner