Case Study: Tinuiti amplifies employee culture and engagement with Fringe

Tinuiti boosts employee engagement with Fringe and 90% utilization

Tinuiti, a rapidly growing US-based performance marketing firm, faced the challenge of personalizing benefits for its diverse and increasingly remote workforce. They needed to provide equitable perks that accommodated different employee needs while simplifying administration and improving engagement for their existing HR team. They turned to the vendor Fringe to address these issues.

Fringe implemented its points-based platform, allowing Tinuiti to replace previous stipends with flexible points for employees to spend. This solution gave employees access to over 140 vendor options. The results were highly successful, achieving a 90% utilization rate with over 25,000 benefit selections made. Tinuiti saw a significant increase in employee engagement and overall happiness, with managers even requesting to allocate more of their budget to Fringe points.

Tinuiti