Case Study: OneTouch Health achieves 305% higher conversions with Friday.ie

OneTouch Health boosts conversion rate by 305% with Friday.ie

OneTouch Health, a multi-functional care management solution provider, needed a digital platform to support international growth and better communicate its features to diverse audiences. Their existing website was not aligned with these ambitions. The vendor, Friday.ie, was engaged to address this challenge.

Friday.ie implemented a comprehensive solution including a new website built with a headless CMS and a multi-channel digital marketing strategy. This future-proof platform improved user experience and integrated marketing tools. The results were significant, including a 305% increase in conversion rate, a 3,400% boost in search visibility, and a 77% reduction in cost per conversion.

OneTouch Health