Case Study: Folláin achieves 25% revenue growth with Friday.ie

Follain boosts revenue 25% with Friday.ie

Folláin, a family-run producer of preserves, faced the challenge of creating a unique direct-to-consumer e-commerce experience to tell its brand story and sell its products online in a novel way. They engaged the digital agency Friday.ie to build a solution that would showcase their jams and communicates their tradition.

Friday.ie developed a comprehensive website featuring custom gift box building, an interactive brand timeline, and content in both Irish and English. The solution, which included strategic photography and web development, was optimized for performance and SEO. This work resulted in a 25% increase in revenue and a 15% increase in engagement for Folláin, and the website won the Best Ecommerce award at the Spider Awards.

Follain