Case Study: Continental Tires achieves GDPR-compliant, mobile tire-safety data collection at the 2020 Tour de France with Frevvo

Continental Tires - Customer Case Study

Continental Tires, a leading automotive company and main partner of the Tour de France, needed to collect tire-tread measurements from support vehicles during the 2020 race while complying with EU GDPR and securing explicit owner consent. They selected Frevvo to provide a mobile-ready digital form solution with on-screen digital signatures to capture contact information and consent in the field.

Frevvo delivered a drag-and-drop, no-code mobile form that allowed field teams to process 1,300 submissions across multiple remote locations. With Frevvo, Continental Tires went paperless, maintained GDPR compliance, sent tire safety diagnoses to vehicle owners (confirming safe tires and alerting drivers with worn tires), and streamlined data collection to help prevent accidents.

Continental Tires

Albert Mendez Ceniga

CRM and Data Analyst PLT