Case Study: Azelis A&ES unifies ecommerce and improves product discovery with FreshySites

Azelis A&ES unifies 250+ products into one ecommerce storefront with FreshySites

FreshySites partnered with Azelis A&ES, which faced the challenge of combining two separate WordPress and WooCommerce websites into a single, unified ecommerce storefront. The customer needed to migrate over 250 products from the two distinct sites and create a more efficient way for their users to navigate the large product catalog and find the right items quickly.

The solution from FreshySites involved a comprehensive redesign that included a custom product finder tool, a request a quote functionality, and tailored product page templates. The vendor successfully merged the sites, growing the product catalog to over 360 items, and implemented an expandable education hub using existing content. This resulted in a cohesive brand experience and a vastly improved browsing experience for end-users.

Azelis A&ES