Case Study: Premier Fish achieves greater control and growth with Fresho

Premier Fish scales 15–20 tons a week with Fresho

Premier Fish, a leading UK seafood supplier, faced challenges in managing their high-volume, time-sensitive operation. They needed a more dynamic way to handle orders, track margins, and scale sustainably. To address this, they partnered with Fresho to bring their operations online using its platform.

By implementing Fresho's platform, Premier Fish gained daily visibility into sales and profit metrics, live control over pricing, and full order visibility. This provided the control needed to manage product, purchasing, and profit effectively. The solution also empowered their customers with a live product catalogue and an intuitive online ordering app. The collaboration with Fresho is seen as a key part of the company's future growth.

Premier Fish