Case Study: MyButcher cuts manual orders and boosts growth with Fresho

A Fresho Case Study

MyButcher cuts manual ordering with Fresho as 90% of customers order online

MyButcher, a South Australian meat wholesaler serving the hospitality sector, was struggling with antiquated, paper-based order systems. Their manual process of taking phone orders was time-consuming and prone to errors, limiting visibility into their full product range for customers. They partnered with Fresho to implement its online ordering platform.

By moving 90% of its customers to online ordering via Fresho, MyButcher dramatically streamlined its operations. The solution saved 40 staff hours per week, drastically reduced errors, and doubled revenue over three years by increasing basket sizes. Fresho provided the digital foundation that reduced manual tasks and management pressure, enabling MyButcher to scale for future growth.


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