Case Study: Stanley Land and Homes grows its profile in the housing sector with Freshfield

Stanley Land and Homes boosts LinkedIn engagement over six months with Freshfield

Stanley Land and Homes, a leading affordable housing developer, needed to grow its profile and engage key decision makers in the housing sector with a clearer message. The vendor, Freshfield, was engaged to deliver a PR and communications strategy and help unify the company's brand identity.

Freshfield conducted a brand repositioning workshop and supported the rollout of a new identity, including a new website. They then executed a six-month PR campaign to increase visibility. The work significantly boosted engagement, particularly on LinkedIn, among senior housing professionals and the wider property community.

Stanley Land and Homes