Freshfield
34 Case Studies
A Freshfield Case Study
Breck Homes, a housing developer in Northern England, faced the challenge of building trust and demonstrating stability to key stakeholders during a significant expansion. This growth occurred amid economic uncertainty in the housebuilding sector. They engaged the PR consultancy Freshfield to strengthen their reputation and support their entry into new markets.
Freshfield implemented a strategic communications programme focused on delivery, stability, and community impact. The solution included proactive media relations, targeted content creation, and reputation management. The results were substantial, including a successful Yorkshire launch with significant media coverage, 100% growth in website traffic, 85 total media placements, and the generation of new business enquiries for Breck Homes.