Case Study: Salesforce APAC improves marketing results with FrescoData

Salesforce Apac Sales Intelligence Changes Marketing Results

Salesforce APAC, part of Salesforce.com, needed support in helping a high-end client meet quarterly marketing goals across a wide range of industries in the Asia Pacific region. FrescoData was brought in to provide sales intelligence and help build a targeted marketing list aligned to the client’s objectives.

FrescoData delivered a customized double opt-in business list with firmographic and demographic targeting, including company size, revenue, employee counts, and marketing statistics. The list was validated by FrescoData’s list validation team to ensure accuracy and 95% deliverability, helping Salesforce integrate the data into its campaigns and achieve satisfactory marketing results for its client.

Salesforce